This week, a new art fair arrives at OCA and at Burle Marx's gardens at Parque Ibirapuera, in São Paulo. Organized by the organizers of ArtRio from Rio de Janeiro, ArtSampa debuts in a hybrid format, bringing together around 50 exhibitors, including galleries and institutions. On March 16th, the preview of the fair, and between the 17th and 20th it is open to the general public upon prior purchase of tickets.

In this first edition, exhibitors were oriented to design unique curatorships especially for the event. “It is a fair focused on special projects and has smaller spaces – with booths of up to 60m². We will present many solos and conversations between two and three artists”, explains the president of ArtSampa and ArtRio, Brenda Valansi. One curatorial committee formed by Juliana Cintra (from gallery Silvia Cintra + Box 4), Filipe and Eduardo Masini (Galeria Athena) and Antonia Bergamin (formerly director of Galeria Bergamin & Gomide) was responsible for selecting the participating projects.
In addition to the particularity of the stands, the expography of the event – instigated by the imposing architecture of Oscar Niemeyer – is also designed in a different way from the sister fair ArtRio. “There's no way to belittle the place [OCA], you can't just consider it as a convention center. So the architectural design of the fair is a different design, which accompanies this space”, explains Valansi. MIRA, a program dedicated to video art, also follows this direction by opting for a reformatted presentation, taking its daily projections to the top of the white dome of the OCA. Curated by Victor Gorgulho – in charge of MIRA at ArtRio since 2019 -, the program selected established names and emerging talents who seek to investigate the multiple possibilities of video as a means of invention and artistic creation.
A Rio-Sao Paulo conversation
“Arriving in São Paulo in the year of the centenary of the modernist movement is very emblematic. We are committed to valuing Brazilian art, encouraging new artists and recognizing art as a form of expression for society and its culture,” says Valansi. The event is the result of the expansion of ArtRio, a fair that has been taking place in the capital of Rio de Janeiro for 11 years. The strategy reiterates a notion already presented by the national art market, that despite the Covid-19 pandemic and the greater restrictions for the area, interest in fairs remained high and the results for 2020 and 2021 were positive (Learn more).
The new venture seems to continue this scenario, to which the fair presents a different profile of exhibitors: “It ended up designing itself with a profile of younger galleries, and with that also our database increased by 30% with new collectors and buyers these galleries are bringing”.
between stands
In addition to the stands of galleries and institutions, ArtSampa offers a wide range of in-person and online programming, including lectures, performances, book launches and cultural activities.
Addressing contemporary themes about the arts, the Conversas ArtSampa program is held in the auditorium of OCA do Ibirapuera with simultaneous live broadcast on the garden screen and online at the artsampa.com.br. Among the conversations in partnership with galleries and projects, we highlight the occupation BATEKOO!, which puts the black presence in focus on Friday (18) at tables mediated by the platform; and the schedule of conversations on Saturday (19), which is entitled In the folds: presences, racialities & genders in the visual arts, with three meetings between the historian and curator Raquel Barreto with artists and researchers who investigate poetics and aesthetics in dialogue with their collectivities, in order to reflect on artistic procedures, epistemologies and indigenous and black practices. Check out:
17/03 at 14 pm | Leaking Territories: A conversation about art and belonging with Elaine Mineiro, Gabriella Marinho, Oskar Metsavaht and mediation by Raquel Barreto. Conversation in partnership with OM.art.
17/03 to 16h | Conversation about the role of collectors and gallerists in the formation of a private collection of contemporary art. Gallerists Filipe Masini and Paulo Kassab Jr. invite the collector Álvaro Piquet for a dialogue about motivations, trends, conservation and the Brazilian art market. Conversation in partnership with ABACT.
17/03 to 18h | Art as a process of memory/amnesia. Diran Castro (Artist), Vicenta Perrotta (Ateliê Transmoras) and Digg Franco (NGO Casa Chama) discuss how the transvestite population has been building, through art, processes of rescuing their memories and fighting the hegemonic structure. Conversation in partnership with Casa Chama.
18/03 to 14h | Art and Game. Presentation of Gui Teixeira's research. Artist represented by Sé Galeria.
18/03 to 16h | “When the artistic screen is the sound of black people”. This debate aims to provide a dialogue about barriers and triggers from the experience with black music, in artistic composition. Part of the BATEKOO Occupation!
18/03 to 18h | “Black art and thoughts”. The dialogue that is proposed is mediated by interventional conjurations and social conjunctures articulated in the plural production of knowledge that intervene in the artistic profusion. Part of the BATEKOO Occupation!
19/03 at 16 pm | “As if the body were the document”: black women and performance. With: Camilla Rocha Campos, Lucimélia Romão and Priscila Rezende.
19/03 at 18 pm | “The other side of the same place” – other ways of thinking about contemporary art in Brazil”. With: Brisa Flow, Carolina Cerqueira and Juliana dos Santos.
In addition to the space (physical and virtual) of the fair, ArtSampa Educação will also take place, a project in partnership with Aliansce Sonae that promotes an interactive and free exhibition in five malls in the state, with the aim of working on the democratization of knowledge and access to art. Curated by museologist and art teacher Libia Schenker, the show unfolds in ten totems about some important periods in the history of art, from the Renaissance to Abstract Expressionism, bringing together names such as Monet, Cézanne, Picasso, Matisse and Miró.
ARTSAMPA
Location: Ibirapuera Park – Av. Pedro Álvares Cabral, s/nº – Gate 3 – Vila Mariana, São Paulo, SP
Order date: March 16 – Preview from 13pm to 21pm | March 17th to 19th, from 13pm to 21pm | March 20, from 12pm to 20pm
Tickets: BRL 50 / BRL 25 (artsampa.com.br/tickets)
Online fair: artsampa.com.br